When to use the avatar ?
There is 2 types of avatar : Square and Circle.
Circle avatars are dedicated to people/user and can contains either their initials or a visual.
Regarding the square avatars, they can only include visual such as a logotype and should be use to represent an organization such as a partner/distributor.
When you need to represent an organization such as a partner
Use cases
Circle avatars
Circle avatar are used to represent a user or it’s profil. It can either contains the user initials or a picture. When there is no picture, the initials should be display by default.




Square avatars
Square avatar are used to represent an organization such as a partner.


Do / Don't
DO |
DON’T |
![]() Use a picture by default. If there is no picture available, initials will be use |
![]() Don’t use emoji inside the text |
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DO |
DON’T |
![]() Use a circle avatar, when you need to represent a user. |
![]() Do not use a square avatar to represent a user |
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DO |
DON’T |
![]() Use a square avatar, when you need to represent organization such as a partner. |
![]() Do not use a square avatar to represent something else than an organization |
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DO |
DON’T |
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DO |
DON’T |
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Use the icon to add information about the default avatar |
Do not use the icon on compact avatar
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